Privacy Policy

TUFFLIFT (“we,” “our,” or “us”) respects your privacy and is committed to protecting the information you provide when visiting our website.

This Privacy Policy explains how we collect, use, and protect your information when you visit our website.

Information We Collect

When you visit our website, we may collect certain information from you in the following ways:

Information You Provide

You may voluntarily provide personal information when you:

Submit a quote request
Fill out a contact form
Send a fleet inquiry or dealer request
Chat with the AI helper on our website
Communicate with us through email or other forms on the site

This information may include:

Name
Email address
Phone number
Location or state
Vehicle or equipment details related to a TUFFLIFT quote

We only collect information that you choose to provide.

How We Use Your Information

The information we collect may be used to:

Respond to quote requests
Provide product information
Communicate with you about TUFFLIFT products
Improve our website and services
Follow up on customer inquiries

We do not sell, rent, or trade your personal information to third parties.

The AI Helper

The chat helper on our website is an AI assistant. What you type is sent to our AI provider to write the answer, and a copy of the conversation is kept with your inquiry so our team can follow up. Please don’t share payment details in the chat.

Website Analytics and Tracking

Our website may use analytics tools such as Google Analytics or other marketing platforms to help us understand how visitors use our website.

These tools may collect information such as:

Browser type
Device type
Pages visited
Time spent on pages
General geographic location

This data helps us improve the website experience and understand how visitors interact with our content.

Cookies

Our website may use cookies or similar technologies to improve functionality and analyze traffic. Cookies are small files stored on your device that help websites remember preferences and improve user experience.

You can disable cookies through your browser settings if you prefer.

Third-Party Services

We may use third-party services to support website functionality, analytics, or marketing. These services may collect limited data as part of their operations.

Examples may include:

Website hosting providers
Analytics platforms
Advertising platforms
AI providers

These services operate under their own privacy policies.

Data Security

We take reasonable measures to protect the information submitted through our website. However, no internet transmission or electronic storage system can be guaranteed to be 100% secure.

External Links

Our website may contain links to external websites. We are not responsible for the privacy practices or content of those sites.

Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date.

Contact Information

If you have questions about this Privacy Policy or how your information is used, you may contact us at:

TUFFLIFT
166 W Lions Way, Hayden, Idaho 83835
208-661-3100 · sales@tufflift.net